PT Isuzu Astra Motor Indonesia
Promotion Tools
2012 - 2015
For 4 years, we have been working with Isuzu Indonesia to produce a variety of attractive promotional products to increase their salesforce performance. One of their strategy is to make a bi-monthly bulletin, Spirit Isuzu.
This bulletin was created to become Isuzu’s internal communication media. With a total of 16 pages, this small and handy bulletin contains solid information about book reviews, motivating articles, announcements, Isuzu figure profiles, product information, customer service information, sales information, outlet information, promotions and so on. Each page is designed as attractive as possible, because the majority of its contents are text, data and charts.
We follow the applicable brand guidelines, and develop them in accordance with Isuzu’s brand image in the eyes of all stakeholders, which is cheerful, fun, informative, and colorful.